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Retail & Business
VLCC Prioritizes India Expansion, Eyes Middle East Growth
With a strong foundation and expertise in the Indian market, VLCC is well-positioned to grow both domestically and internationally.
Vaishnavi Gupta
| 8 Min Read
Fashion & Beauty
Myntra Charts New Journey with LoveChild by Masaba
The young beauty brand by the fashion designer unveiled its latest range of face makeup products in association with Myntra
Shubham Dasgupta
| 8 Min Read
Fashion & Beauty
Beautifying Women
In the color cosmetics category, SUGAR is the third-largest brand in the Indian market with a 6 percent market share.
Vaishnavi Gupta
| 8 Min Read
Technology & E-commerce
How Beauty Brands are Innovating Themselves Using Tech
From Augment Reality (AR) to Virtual Reality (VR) tools, live commerce to social commerce, such immersive state-of-the-art technology being effortlessly integrated by the beauty brands has opened a new world of opportunities.
Vaishnavi Gupta
| 8 Min Read
D2C & New Commerce
How Beauty Brands Are Capitalizing On D2C And Marketplace Model To Maximize Their Reach To The Customers
With the onset of the pandemic, it has become more apparent for beauty brands to hold a strong digital presence, especially in commerce operations.
Jatin Gujrati
| 8 Min Read
D2C & New Commerce
Why are Beauty Brands Betting Big on the D2C Route?
Evolution in technology and the onset of the pandemic have shifted commerce from brick-and-mortar to online.
Jigar Patel
| 8 Min Read
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