With the rise of platforms like Blinkit and Zepto, fashion brands see quick commerce not just as a delivery mechanism, but as a critical part of their retail strategies.
With India producing more than two million tonnes of e-waste every year, it has raised some questions about how to reduce this burgeoning issue that poses a threat to the environment.
Cross-border e-commerce unlocks a world of limitless opportunities for company growth and global influence because of its ability to interact with clients across the world and transcend geographical borders.
Analysis of the supply chain, inventory, and POS data provides retailers with a pre-emptive prospect of quick re-arrangement of merchandise, stores, and logistics to stay aligned with the changing market dynamics.
Many brands have picked up the Metaverse space to create their experiences, like Rexona's Marathon Run, Close-Up worked on a City of Love in Decentraland, Magnum Ice Cream made an entire museum.
To quantify digital marketing ROI for money invested, you really want to realize the amount you've spent on a mission and the amount you've acquired from it.
With a high-quality talent pool and unmatched cost advantages, homegrown apps and platforms not only have it in them to survive the tough e-commerce market but also grow into businesses that dominate on the global stage.