With a staggering 377 million members, Gen Z is poised to redefine India's consumer landscape. Their unique preferences and immense purchasing power are set to drive a remarkable $2 trillion economy by 2035.

One of the primary reasons for the growth of the pet care industry is the increasing disposable income of consumers. As people's incomes rise, they are more likely to spend money on non-essential items, such as pet-related products and services.

Many consumers are spending less on discretionary purchases such as dining out and beauty and grooming services, and demanding higher value-for-money products.

Here are the top three trends that are driving growth in online grocery shopping.

There are in fact four key trends that consumer-product firms, retailers, and grocers must monitor in order to drive operational resilience and strengthen customer engagement