India’s FMCG market is surging, projected to become the world’s third-largest consumer market by 2030. But what’s at…

As pet ownership in India grows at an unprecedented rate, brands like Heads Up For Tails (HUFT), Supertails, and Zigly…

India's Gen Z—currently estimated at 377 million individuals—is at the heart of the country’s rapidly evolving consumer…

When the Aditya Birla Group announced their ambitious entry into the Indian jewelry retail market, they didn’t just…

In recent years, streetwear has gone from a niche culture to a major force in fashion, and licensing collaborations…

In 2024, coffee is no longer just a morning ritual in India—it has evolved into a lifestyle choice, an indulgent…

As the festive season approaches, households across India are gearing up for celebrations, and a significant part of…

When you think of luxury home furnishings, your mind might drift to plush curtains, lavish upholstery, and elegant…

VLCC, a household name in India, has been a pioneer in beauty and wellness for over 30 years. Founded with a vision to…

The fashion industry, long criticized for its environmental impact, is undergoing a significant transformation. Brands…

India, with its rich history of commerce and culture, is no stranger to the global stage. However, in recent years, a…

Kirana stores have long been the backbone of India's retail sector, serving as the primary source of daily essentials…

Tira’s philosophy of celebrating beauty in all its forms extends beyond product selection to the overall customer…

In April 2022, Clovia began a new chapter by partnering with Reliance. Now, more than two years later, the journey has…

In the ever-changing dance floor of spirits, whiskey struts its stuff, its magnetic charm grooving stronger with every…

As the travel landscape evolves, so does the luggage industry in India. With a surge in demand for stylish, durable,…

Yash Dongre, President of House of Anita Dongre Pvt Ltd, carries forward the legacy of his mother, Anita Dongre, whose…

In 2017, Amazon Business launched in India with a bold vision to revolutionize the country's procurement landscape.…

India's digital commerce landscape is vibrant and full of potential. The country's large, young, and digitally savvy…

The IReCxD2C Summit in Bengaluru served as a critical touchpoint for direct-to-consumer (D2C) brands and industry…

SUGAR Cosmetics, founded by Vineeta Singh and Kaushik Mukherjee, has emerged as a powerhouse in the Direct-to-Consumer…

In today's retail world, digital marketing is constantly evolving, with trends changing as quickly as social media…

The alco-beverage (alco-bev) sector has undergone a significant transformation in recent years, especially with the…

Flipkart Wholesale, a powerhouse in India's B2B sector, has its roots in Walmart India. When FDI regulations allowed…

When it comes to the Direct-to-Consumer (D2C) startups, the competition for funding has never been fiercer. At the…

In rural India, a notable transformation is taking place, spurred by the innovative initiatives of two dynamic…

Germain Araud was travelling to Ladakh, when he spotted Monin bottles stocked in a small kirana store on the side of…

India, a country known for its diverse cultural heritage, is now witnessing an exciting transformation in the fashion…

In a world where only the bold survive, Stone Sapphire India Pvt. Ltd. is rewriting the rulebook on business success.…

In recent years, the sexual wellness industry has seen remarkable growth and transformation, driven by a new wave of…

In the bustling streets of India, amidst the hustle and bustle, lies the heart of commerce - the humble kirana store.…

The days of luxury and premium brands ruling the Indian market are fading fast. Now, it's all about affordable, trendy…

The heart of the booming and palpitating beauty industry in India are the incredible e-commerce beauty platforms that…

As consumers increasingly demand ethical practices and environmental responsibility, brands across various industries…

In the bustling world of beauty and personal care, a revolutionary brand emerged, challenging norms and setting new…

In the vibrant and dynamic landscape of India's alcobev industry, two distinct stories intertwine, creating a rich…

In the ever-changing tapestry of India's food industry, a green revolution is quietly taking root. The rise of organic…

India’s FMCG industry observed a double-digit value growth of 10.2 percent in Q1 2023, a 2.6 percent increase compared…

The Indian beauty industry, a dynamic and vibrant sector, has been witnessing robust growth over the years. As we stand…

Picture this – a kaleidoscope of fashion flourishing in the heart of India, each thread interwoven with the symphony of…

As India eagerly awaits the Union Budget 2024–2025, industry leaders express optimism for a transformative era in e-…

Embarking on a chromatic journey that transcends the ordinary, Asian Paints, the visionary leader in the realm of…

In the heart of India's ever-spinning innovation carousel, where home appliances waltz with the extraordinary, BSH Home…

Anastasia Soare's journey from Romania to Beverly Hills in 1989 marked the genesis of a beauty revolution. Initially an…

In the annals of horological history, Timex stands as a testament to endurance, adaptability, and the enduring allure…

T.A.C. - The Ayurveda Company has emerged as a renowned name in the skincare industry, captivating customers with its…

In the ever-evolving landscape of commerce, one phenomenon has risen to the forefront, fundamentally transforming how…

The beauty industry is undergoing a significant transformation, with consumers increasingly seeking natural,…

India's protein industry is undergoing a transformative shift, spearheaded by pioneering brands such as As-It-Is…

In recent years, Indian consumers have witnessed a surge in the popularity of Korean beauty brands, with their…

  Founded by Vineeta Singh and Kaushik Mukherjee in 2015, SUGAR Cosmetics is today one of India’s fastest-growing…

Jewelry has been an integral part of India's cultural fabric for centuries, serving as more than just adornment but as…

Jewelry through culturally important and is the one accessory that immediately uplifts any outfit adding character to…

Gone are the days when period care only referred to sanitary napkins. Today, the Period Care segment has evolved and…

After segregating consumers into generational cohorts such as Baby Boomers, Millennials, and Gen Z, the tide of…

The significance of providing an excellent customer experience (CX) was always emphasized in the traditional…

A global designer and developer of athletic and lifestyle footwear, apparel, and accessories adidas strives to fulfill…

It is not an unknown fact that the Indian FMCG industry has been undergoing massive growth. According to a report, over…

It’s a tale of how a cheetah curbed its pace to conquer a new terrain. When in 2018 IKEA launched its first large…

JioMart, a subsidiary of Reliance Retail had been introduced in India with the goal to make shopping easier, faster,…

Over the last decade, the digital boom has redefined everything about the world as we know it - from the way groceries…

The organic beauty industry is a budding niche, but in recent years, it has flourished, with Organic Harvest leading…

There has never been a better time for direct-to-consumer brands. The competition is rising, the market is conducive…

The year 2022 brought back some semblance of normality to businesses, economies, and markets as they slowly…

Founded in 2013, Grofers was set on a mission to empower small retailers with an online presence. Over the next two…

Adwaita Nayar, the current CEO of Nykaa Fashion and the Co-Founder of Nykaa, never dreamt of being an entrepreneur. She…

Founded in 1995 by Anita Dongre, Meena Sehra, and Mukesh Sawlani, the House of Anita Dongre can be termed one of the…

The small mom-and-pop stores also referred to as Kiranas have evolved drastically over time, especially in a country…

Although India is one of the biggest producers of tea, coffee is taking over, with numerous brands penetrating the…

According to a report by Bonafide research, the men’s grooming market is expected to grow with a CAGR of more than 11…

The pet care industry is rapidly growing, thanks to the rise of pet ownership and the increasing disposable income of…

India’s retail market space has a whopping 12 million conventional Kirana stores holding over 80 percent market share…

To bring integrated healthcare of pharmacy, diagnostics, wellness products, devices, etc under one roof in a convenient…

Happilo, a Bengaluru-headquartered startup, was born out of Vikas D Nahar’s ambition to build one of India’s leading…

In a nation like India, where buying choices are mostly influenced by emotions, the festive season provides a…

Due to the disruptive effects of the Covid-19 epidemic, the world at large has seen a dramatic upheaval in terms of…

With the growing number of nuclear families where both husband and wife are working, bachelors who are living away from…

The growth of the Indian pet care industry is inevitable, with a higher number of individuals adopting a furry friend,…

India's foodservice market is expected to reach $79.65 billion by 2028, growing at a CAGR of 11.19 percent from $41.1…

The grocery retail market in India has seen many transformations from the weekly bazaar, to neighborhood stores, to mom…

As the festive season commences, the overall consumer sentiment seems to be upbeat and positive and this is despite the…

bigbasket’s journey has essentially been the story of the evolution of online grocery retail in India. When it…

‘Make in India’ campaign was formed by the Government of India to make the country independent and reduce imports from…

Despite still occupying a major chunk of the retail space, Kirana stores in India have been facing stiff competition…

The fast-moving consumer goods (FMCG) industry has changed significantly over the past decade. Consumers’ preferences…

LOGIC ERP is known for providing ERP solutions for retail, distribution, and manufacturing for 6 verticals along with…

E-commerce companies cater to millions of customers online and their fates rely on customer service which has only been…

Typically, any global companies or Indian companies that are leaders always drive customer centricity and deliver…

The pandemic has affected everyone irrespective of economic background, geographical location, or social well-being.…

Until a couple of years ago, there were many who would have responded to the suggestion of shopping online for…

In the last two years of Covid, the way a brand would reach out to a customer and look at how it can make the product…

Dark Stores is a retail concept in which traditional outlets are turned into warehouses to accommodate a click-and-…

The fast-moving consumer goods (FMCG) sector has been one of the fastest-growing sectors during the pandemic. This…

Time and again consumer behavior has been altering and evolving in terms of consumer perspective, attitude,…

Over the last decade, customer experience has become a well-known buzzword for marketers around the world. A bad user…

There have been significant disruptions to global supply chains since the onset of Covid, and these have been…

Every day people are coming across baffling options in the food and grocery category like 19-minute delivery. Also, the…

Victoria’s Secret, known for its ‘angels’ walking the ramps around the world, launched its website in India on November…

Entering into new related categories is a crucial step for a business in its growth journey. On one hand, new…

Entrepreneurship has definitely seen a jump in the last 10 years. There have been a lot of small businesses taking…

Globally, the healthy snack category is expected to cross $150 billion by 2030. And the children’s healthy food and…

The consumer goods landscape is undergoing a seismic shift, with changing consumer preferences, the rise of D2C brands…

The Indian offline retail market still commands the largest share in terms of consumer preference for shopping behavior…

The economic slowdown is changing the way consumers shop. Many consumers are spending less on discretionary purchases…

India is the leading Asian market for social commerce. The country was introduced to online shopping via e-commerce a…

Signify, formerly known as Philips Lighting, has consistently been at the forefront of lighting innovation for over 90…

In recent years, sustainability has become a pivotal focus for brands worldwide. Companies are increasingly recognizing…

In the rapidly evolving landscape of India's beauty and personal care industry, Honasa Consumer has carved out a…

In an era defined by rapidly evolving consumer behaviors and technological advancements, marketing strategies have…

Since its inception, Ease My Trip has navigated a remarkable journey, evolving through multiple phases to become one of…

In the dynamic landscape of Fast-Moving Consumer Goods (FMCG), companies face unique challenges when trying to…

In the dynamic landscape of Indian commerce, a profound shift is underway—a merging of 'Make in India' and…

In a bold move underscoring its commitment to meeting the evolving demands of consumers in India, Acer, a leading…

This story took a year in making. Catching hold of the elusive Shashwat Goenka became a challenge for the Retailer team…

The Donear Group, a significant entity in India's textile sector, has established a commendable presence over the past…

As the world grapples with the pressing need for sustainable practices, leading brands across various industries are…

For five decades, Paragon Footwear has cemented its reputation as one of India's most trusted and credible brands,…

In today's rapidly evolving retail landscape, omnichannel strategies have become crucial for brands aiming to achieve…

When a functional product becomes a fashion accessory as well, we tend to relate it to shoes and bags. But Zippo is in…

In the ever-evolving landscape of consumer goods, beauty, and home decor, brands are constantly seeking innovative…

Reliance Jewels has not just adorned but defined its presence with over 400 stores across India. In an exclusive candid…

In the ever-evolving landscape of the Indian fashion and apparel industry, the past year has been a testament to…

Recognizing the significance of engaging with the upcoming generation, Archies embarked on a strategic initiative to…

In the dynamic world of fashion and retail, Westside has emerged as a trailblazer, celebrating 25 years of style…

Hasbro's Monopoly, a global board gaming icon with an illustrious 85-year history, is cherished by more than a billion…

The year was 2014, and I was invited to Khan Market for a beauty product launch. Sipping wine at Perch, and waiting to…

In a significant collaboration, Accor Group and InterGlobe Hotels have joined forces to enhance India's hospitality…

Golf is no longer an elite sport in India. With the rise of talents such as Aditi Ashok, Aryaman Mohan, Shubhankar…

Spaghetti, cheese, truffle ... and the list ends at a 7-course meal metaphorically put, but indeed a 7-brand entity for…

The Make-in-India effort has fueled a spike in demand for sustainably made items. Consumers are more aware of how their…

Urbanization and development are never-ending. A suburb decades before is a sprawling corporate hub today. This…

In recent years, women entrepreneurs have been making significant strides in the world of business, marking a notable…

A whole generation has shopped at Westside, and as the brand turned 25, there were widespread celebrations, beginning…

Indian Retailer recently collated the top 100 omnichannel brands in India on the basis of their performance in the…

If 2020–2021 was where D2C Brands marked online and internet penetration, built their brands through marketplaces and…

Malls are facing an upsurge in footfalls. Rentals, according to recent reports, are slated to rise by as high as 10%…

Fruits and vegetables are part of daily diet. The products are perishable, and hence, vendors right from unorganized…

Legacy and new-age brands have one prominent differentiator that often becomes the bone of contention – to be or not to…

Travelers have a thing for adventure, and packing gear is more important than just their capacity and design. A light…

The birth of Lavie in 2010 was no accident. The parent, Bagzone Lifestyle Pvt Ltd, wanted to craft a brand that would…

In India, the grocery sector accounts for 35 to 45 percent of consumer spending. The industry plays a significant role…

The year was 2016 and while browsing for a ready-made sari blouse, I stumbled on a website that not only stocked Indian…

Technology is just another tool for legacy players. With time and perseverance, their understanding of markets is not…

India is a unique market that has complex dynamics that not only govern societal behavior but also until recently…

The name ‘Cello’ ignites nostalgia among the 90's students in India. The consumer stickiness that the 5-rupee Cello pen…

India’s online grocery battle has been heating up fueled by the pandemic-related surge in demand, offline retailers’…

AbstractIndia is at the cusp of a digital revolution. Declining broadband prices, aided by the launch of 3G services…

In the wake of the pandemic, social media has become an increasingly important tool for both individuals and businesses…

Malls across India are undergoing an accelerated rebound post the pandemic with ever-increasing footfall, revenue, and…

What stationery was a decade before, isn’t now. Not only are we talking about highly segmented product verticals, there…

There has been a sea change in the Indian tiles industry. As designs and dimensions expand from the 6” x 6” format,…

Retail has played a significant role in India's economic narrative due to growing income levels, consumption, and fast…

Grocery shopping has entered a new era in India, influenced by factors such as fast-paced changes in technology and…

Indian cosmetics market was valued at $13191.23 million in FY2020 and is forecast to grow at a double-digit CAGR of 16.…

With the era of digitalization kicking in, the marketing landscape has undergone a drastic change. Especially with the…

To say that customer satisfaction is important would be an understatement. To truly understand the magnitude of…