The sheer size of the market, with 1.4 billion people, is a significant draw. Moreover, the country's digital accessibility and literacy, coupled with a large population of digital consumers, amplify the potential for e-commerce growth.

The e-commerce beauty platforms in India are steadily evolving into a flourishing fusion of global glamour and local grace, transforming the way we shop for beauty products across the nation.

With India producing more than two million tonnes of e-waste every year, it has raised some questions about how to reduce this burgeoning issue that poses a threat to the environment. 

Cross-border e-commerce unlocks a world of limitless opportunities for company growth and global influence because of its ability to interact with clients across the world and transcend geographical borders.

How the omnichannel strategy of Reliance's Ajio paved way for its rapid expansion in just 7 years!