- 09 Dec 2023
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- 8 Min Read
In the dynamic landscape of the fashion industry, Being Human stands out as a brand that seamlessly blends style with purpose. Under the…
- By Vaishnavi Gupta
- 18 Mar 2024
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- 8 Min Read
In response to the shifting tides of consumer preferences and market dynamics, Bikano, a leading name in the FMCG sector, is strategically…
- By Vaishnavi Gupta
- 10 Apr 2024
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- 8 Min Read
While the fashion industry undergoes the evolution of trends at a dizzying pace, consumer preferences shift with the wind, one brand has managed…
- By Aritra Ghosh
- 14 Jun 2024
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- 8 Min Read
The journey of Magniflex India is a story of innovation, commitment, and a profound understanding of the importance of quality sleep. In 2010,…
- By Vaishnavi Gupta
- 29 May 2024
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- 8 Min Read
Plum primarily operates in the…
- By Vaishnavi Gupta
- 07 Dec 2023
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- 8 Min Read
In 2015, H&M made a grand entrance onto India's bustling fashion stage, marking the beginning of a transformative journey that would redefine…
- By Aritra Ghosh
- 13 Mar 2024
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- 8 Min Read
A brand making waves in India with its unique fusion of sneaker culture and contemporary fashion is VegNonVeg. Founded by Abhineet Singh and Anand…
- By Aritra Ghosh
- 14 Mar 2024
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- 8 Min Read
In the post-Covid era, Madame has consistently achieved double-digit growth, averaging 25 percent year-on-year. However, the previous year saw a…
- By Vaishnavi Gupta
- 08 Jan 2024
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- 8 Min Read
Bata India, with a rich heritage spanning over a century, has not just witnessed the evolution of the footwear industry but has actively shaped…
- By Vaishnavi Gupta
- 20 Feb 2024
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- 8 Min Read
Taneira Sarees, a brand synonymous with elegance and tradition, has been weaving its way into the hearts of saree connoisseurs across India. From…
- By Aritra Ghosh
- 25 Oct 2023
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- 8 Min Read
In the ever-evolving world of fashion, some brands manage to transcend time, remaining not just relevant but thriving and setting the bar for…
- By Aritra Ghosh
- 28 Jul 2022
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- 8 Min Read
Today, brands are using the internet, mobile devices, social media, and other digital channels in their day-to-day lives. That has changed…
- By Charu Lamba
- 19 Aug 2022
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- 8 Min Read
By mid-2020, businesses across the vast majority of industries were feeling the impact of Covid-19. From shutting down of retail stores to reduced…
- By Vaishnavi Gupta
- 21 Sep 2022
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- 8 Min Read
FreshToHome was launched in the year 2015 with a vision to make chemical-free and preservative-free fish, seafood, and meat. The key…
- By Vaishnavi Gupta
- 22 Sep 2022
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- 8 Min Read
The Indian online grocery market has gained immense traction over the past two years on account of the changing lifestyle of consumers, growing…
- By Charu Lamba
- 26 Sep 2022
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- 8 Min Read
Flipkart Wholesale started its business in 2020 amidst the COVID-19 pandemic. With a core objective of making business simpler and more accessible…
- By Vaishnavi Gupta
- 25 Nov 2022
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- 8 Min Read
Arrow as a brand has been on a path of constant growth and evolution. With the offices opening up…
- By Vaishnavi Gupta
- 30 Nov 2022
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- 8 Min Read
With a footprint of over 450+ salons across 160 cities, Lakmé Salon has a deep understanding of the beauty industry. The brand offers customers a…
- By Vaishnavi Gupta
- 07 Dec 2022
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- 8 Min Read
Pepperfry has the largest omnichannel footprint in the country. The brand has over 200 Studios covering more than 100 cities with a total retail…
- By Vaishnavi Gupta
- 12 Dec 2022
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- 8 Min Read
The inception of Parag Milk Foods Limited (PMFL) was a turning point in India’s dairy industry. During 30 years of its journey, it has…
- By Vaishnavi Gupta
- 28 Dec 2022
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- 8 Min Read
One8 by Virat Kohli from Artimas Fashions, a subsidiary of Lux Industries, is on a persistent drive to disrupt the stereotype with pioneering…
- By Vaishnavi Gupta
- 11 Jan 2023
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- 8 Min Read
From the house of SSIZ International, 'Ikonic' is a premier in-house entity that crafts class-leading styling tools. Founded in 2009 by Rayed…
- By Vaishnavi Gupta
- 09 Feb 2023
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- 8 Min Read
As part of the 125-year-old Godrej Group, Godrej Consumer Products is a leading emerging markets company growing at a fast pace with its thriving…
- By Aritra Ghosh
- 10 Feb 2023
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- 8 Min Read
Digital payments are fast changing the way we transact at the point of sale for any goods or services. UPI’s operational ease has become addictive…
- By Shubham Dasgupta
- 01 May 2023
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- 8 Min Read
Melorra, established in January 2016 by Saroja Yeramilli, is India’s fastest-growing lightweight D2C brand designing BIS-hallmarked, affordable,…
- By Vaishnavi Gupta
- 12 May 2023
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- 8 Min Read
Started in 2018, the social commerce company Dealshare, with the help of a network of small entrepreneurs [DealShare Dosts] and a mobile app, is…
- By Vaishnavi Gupta
- 19 Jun 2023
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- 8 Min Read
The total addressable market for value lifestyle retail market in India was worth $88 billion in FY 2021, as per a RedSeer report. This market is…
- By Vaishnavi Gupta
- 12 Jul 2023
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- 8 Min Read
In an era of cheap Chinese-manufactured clothes and accessories with quality issues, London-based brand, Urbanic came forayed into the Indian…
- By Aritra Ghosh
- 06 Sep 2023
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- 8 Min Read
Ayurveda, the ancient science of holistic healing, has been captivating the world with its profound benefits for centuries. In the bustling Indian…
- By Aritra Ghosh
- 18 Sep 2023
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- 8 Min Read
The Indian apparel industry is dynamic and driven by diverse consumer preferences. In 2022, it reached a market size of $172.3 billion, with…
- By Vaishnavi Gupta
- 29 Sep 2023
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- 8 Min Read
- 02 Oct 2023
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- 8 Min Read
- 16 Oct 2023
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- 8 Min Read
Ananya Birla, a name synonymous with entrepreneurial prowess and musical artistry, is a force to be reckoned with in the realm of business and…
- By Vaishnavi Gupta
- 17 Oct 2023
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- 8 Min Read
In the ever-evolving beauty and personal care industry, the ability to adapt and diversify is essential for success. The Good Glamm Group, founded…
- By Aritra Ghosh
- 06 Nov 2023
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- 8 Min Read
Centuary Mattress has played a pivotal role in shaping the evolution of the…
- By Vaishnavi Gupta
- 15 Apr 2022
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- 8 Min Read
Parcos, a brand synonymous with bringing international luxury beauty brands to India, has been serving consumers for the last 35 years. It has…
- By Charu Lamba
- 01 Nov 2021
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- 8 Min Read
With Indian contract manufacturer Super Plastronics Pvt Ltd (SPPL) recently collaborating with 130-year old global electronic brand Westinghouse,…
- By Navneel
- 24 Jan 2022
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- 8 Min Read
Bagrry’s is one of the leading brands of health foods and breakfast cereals in the Indian subcontinent. With a tagline of ‘let’s put health first…
- By Charu Lamba
- 05 Feb 2022
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- 8 Min Read
Given the rapid development in the fashion industry in the last two years and multiple trends coming to the fore, businesses have been trying to…
- By Navneel
- 26 Feb 2022
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- 8 Min Read
Launched in 2017, Amazon Business (ABIN) is a B2B marketplace offering business supplies and products to small and medium businesses such as small…
- By Charu Lamba
- 22 Mar 2022
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- 8 Min Read
Select CITYWALK is one of the most admired, upscale, and responsible shopping centers across India. Having created a niche for itself, the mall…
- By Charu Lamba
- 22 Mar 2022
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- 8 Min Read
India’s Ayurvedic market has long been growing rapidly over the years, and this has particularly accelerated over the last few years aided by the…
- By Navneel
- 23 Mar 2022
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- 8 Min Read
Freshpik, a first-of-its-kind experiential gourmet food superstore from Reliance Retail, launched its maiden store at Jio World Drive in Bandra-…
- By Charu Lamba
- 25 Mar 2022
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- 8 Min Read
Indian retailers introduce private labels to offer a lower-priced product to the customer to gain some share of the branded products. However,…
- By Charu Lamba
- 26 Mar 2022
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- 8 Min Read
Manoj Multifoods Pvt Ltd (MMF Group) is one of the leading sales and distribution names in the industry. The group, which started with one brand ‘…
- By Charu Lamba
- 07 Apr 2022
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- 8 Min Read
BL Agro started as a trading commodity business with mustard oil as the only product. Its journey dates back to pre-independence days when the…
- By Vaishnavi Gupta
- 09 Apr 2022
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- 8 Min Read
Breakfast and snacks start-up brand True Elements has been able to capture a decent market share in a segment that has long been ruled by a few…
- By Navneel
- 08 Apr 2022
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- 8 Min Read
India is the second-largest producer of tea, globally, after China. India grows some of the world’s finest teas, which is 25 percent of the world'…
- By Vaishnavi Gupta
- 25 Jul 2022
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- 8 Min Read
Fabindia is an established legacy focussing on authentic, sustainable, and Indian lifestyle products. The consumer lifestyle brand has well-…
- By Charu Lamba
- 19 Apr 2022
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- 8 Min Read
Rage Coffee was founded in 2018 with an idea to fulfill the gap in the market as the consumers were willing to try and replicate the same taste of…
- By Charu Lamba
- 21 Apr 2022
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- 8 Min Read
The world of e-commerce has traditionally been led by premium brands, which offer predictable quality, but at high prices. Users who shop on a…
- By Charu Lamba
- 27 Apr 2022
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- 8 Min Read
Wellness Forever, a trusted and recognizable wellness brand in Western India, was started in 2008-2009 by three partners – Gulshan Bakhtiani,…
- By Charu Lamba
- 04 May 2022
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- 8 Min Read
The democratization would not have been possible without a clearly laid-out strategy and, equally importantly, the role of a new commerce tool…
- By Navneel
- 12 May 2022
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- 8 Min Read
The first-ever hypermarket in India was launched by Spencer’s. It is a pioneer in its own way. It was one of the earliest players to get into the…
- By Charu Lamba
- 02 Jun 2022
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- 8 Min Read
Panasonic, one of the legacy players in the consumer electronic segment, which planted its roots in India in 1972, has recently been working to…
- By Navneel
- 21 Jun 2022
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- 8 Min Read
The concept of channel boundaries doesn’t exist at SUGAR. Exactly why the topic of discussion was also tweaked by Vineeta Singh, CEO and Co-…
- By Avlokita
- 22 Jun 2022
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- 8 Min Read
Amazon Pay, a trusted, convenient, and rewarding way to pay for anything, anywhere on and off Amazon.in, continues to extend the convenience of…
- By Charu Lamba
- 22 Jun 2022
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- 8 Min Read
The jewelry division under Titan Company Ltd houses four brands – Tanishq, CaratLane, Zoya, and Mia. Tanishq is the company’s most known brand,…
- By Vaishnavi Gupta
- 23 Jun 2022
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- 8 Min Read
SCOTT Sports globally is a 60-year-old company, a Swiss producer of bicycles, winter equipment, motorsports gear, running gear, and sportswear. It…
- By Charu Lamba
- 30 Jun 2022
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- 8 Min Read
Of the trove of brands in India that sold audio gear (earphones, headphones, and speakers) back in 2016, most were and continue to be…
- By Avlokita
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