While cloud kitchens offer numerous benefits, they are not without challenges. The lack of face-to-face guest interaction can pose a hurdle to build a brand identity.
According to a recent report by Google and Boston Consulting Group (BCG), the Indian food delivery industry is projected to grow from $4 billion in 2019 to over $8 billion by 2023.
The ongoing commitment to innovation and the adoption of cutting-edge technologies not only enhance operational efficiency but also influence how food is prepared, packaged, and ultimately delivered.
As urbanization and hectic lifestyles continue to shape consumer preferences, cloud kitchens and delivery platforms are poised to become the future of the Indian food industry.
Virtual kitchens offer several advantages over traditional restaurants. For one, they have lower overhead costs since they don't need to invest in a front-of-house space, furnishings, or staff.
Not just restaurants, food delivery business and cloud kitchen brands have also set their expectations high from this budget as they have contributed a lot in building a digital first approach nation.
The online food delivery segment in India operates mainly under two business models: Restaurant food through consumer delivery, in which meals are ordered online through a restaurant website and delivered directly by the restaurant.